balusterfinancial.com | Free Online SEO Audit for balusterfinancial.com

Tasks

Make the site mobile device friendly.
Avoid using deprecated HTML tags.
Implement the viewport meta tag.
Use "H" tags.

SEO

URL

Domain : www.balusterfinancial.com/disclaimer.cfm?target=index.cfm?

Character length : 58

Title

Baluster Financial

Keywords (meta keywords)

baluster, financial, financial services, wealth, management, wealth management, baluster financial, financial services, budgets, money, 401k, retirement, life insurance

Error! Using “meta keywords” is meaningless in a while.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Error! Not all URLs are SEO friendly on this website!

http://www.balusterfinancial.com/index.cfm?&disclaimer=accept ("OK")

Checking the robots.txt file

There is robots.txt file.
https://balusterfinancial.com/robots.txt

User-agent	Disallowed for the search engines
*	/PrinterVersion.cfm /learning_center/calculators/*.htm

Social

Social Engagement

No info found.

Content

Doctype

XHTML 1.0 Transitional

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

Baluster Financial

Character length : 18

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 36%

Good! The text / code ratio is between 25 and 70 percent.

Headings

H1	H2	H3	H4	H5	H6
0	0	0	0	0	0

No "H" tags found

Heading structure in the source code

Word cloud

investment11
broker/dealer8
representative8
advisor8
state5
requirements3
only3
securities2
particular2
services2
state’s2

Keyword matrix

word	title	descriptions	heading
investment
broker/dealer
representative
advisor
state
requirements

Two Word cloud

investment advisor5
representative requirements2

Three Word cloud

broker/dealer representative or investment3

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 1 images on this web page.

Alternate attributes for the following 1 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

//www.emeraldhost.net/graphics/disc2.gif

Readability

Flesch–Kincaid Grade Level

12.00

Flesch Reading Ease

33.80

Coleman Liau Index

12.00

Automated Readability Index (ARI)

12.00

Dale–Chall Readability

9.90

SMOG Index

12.00

Spache Readibility

5.00

Number of letters

1843

Number of words

358

Number of sentences

Average words per sentences

Number of syllables

647

Syllables in words

622

Average syllables in words

1.81

Number of words in first three syllables

Percentage of word / syllables

24.30

Words not in Dale-Chall easy-word list

203

Words not in Spache easy-word list

100

Technologies

Mobile optimization

Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 970px wide display!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible only in one version. The version without www is redirected to the version with www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is not fast enough: 1.7 seconds have passed until the page started to load.

Loading time

1,614 ms

Table layout

Error! Avoid using nested tables!

Number of HTTP resources

Number of source domains

Render blocking resources

Good! No render blocking elements found!

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

File size of all javascript files combined

0.00

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

File size of all css files combined

0.00

CSS minifying

Great! The CSS elements are minified.

Speed test – Compression

Uncompressed size of the of the HTML

4.47KB

Gzip compression

Your site uses compression.

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
http://www.balusterfinancial.com/.. /TI1-banner%20copy~003.jpg	Expiry time is not specified
http://www.emeraldhost.net/graphics/disc2.gif	Expiry time is not specified

Speed test – Images

File size of all images combined

12.28KB

Image optimisation

All images are optimized.

Links

We found a total of 2 different links.
Internal links: 2

External links:

Link text (anchor)	Link strength

Internal links:

Link text (anchor)	Link strength
OK
Cancel

Website security

199.59.136.230

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

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explorefinancialgroup.com

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markhalefinancial.com

zakwealthadvisor.com

edgonfinancial.com

Icons

Favicon

Error! No favicon is found. Using favicon helps to build a better brand quicker.

Typos

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SEO report of balusterfinancial.com